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The Faculty of Philology and Communication hosted the First Seminar of ‘Communication and/or politics’


On the 20th and 21st of November, the Faculty of Philology and Communication hosted the First Communication and/or Politics Seminar, organized by the Multidisciplinary Group of Discourse and Political Communication Analysis.

The first day began with the welcome of the dean, Mr. Javier Velaza, and with the inaugural conference, presented by Dr. Joan Burguera, main investigator and member of the organizing committee, and conducted by Luis Arroyo, president and founder of the consultant company Asesores de Comunicación Política. In his talk, presented by the name ‘Six major university contributions to practical political communication’, he explained, among others, the notion of the political leader as someone who has to surf existing waves, not create new ones.


After the inaugural conference, the first session of communications and debate began. It was dedicated to the field “Fight for the construction of the story: storytelling”. The speeches, also presented by Dr. Joan G. Burguera, had the interventions of professors Joan Julibert, Joan Ramon Camps and Jaume Aguilar. Then Meritxell Martínez, teacher and member of the organizing committee, presented and moderated the debate that had as participants Isaac Salvatierra, Head of the Communication Office of the Department of Agriculture, Livestock, Fishing and Food of the Generalitat de Catalunya, and Núria Tarragó, social media technician of the PDeCat Party. Salvatierra and Tarragó talked, among other topics, about the impact of social networks on politics.



The afternoon of the first day was dedicated to the field “Fiction and politics”. The speech section, presented by the professor and member of the organizing committee Eva Martínez, had as speakers Dr. Endika Rey, who talked about the political films of the Argentinian director Santiago Mitre, Dr. Juanjo Caballero, who described the role of fiction as a way of resistance using the example of the English filmmaker Peter Watkins, and Professor Anna Tarragó, who presented an analysis of the Hunger Games and the Divergent sagas, spearheads of the new dystopian films for teenagers. The subsequent debate, moderated by Tarragó, featured Joan Tharrats, professor, screenwriter and cartoonist, Enzo Vizcaíno, writer on the TV3 program Està Passant, and Albert Martorell, co-director and writer of the TV3 program Polònia. Their conversation went through current issues, such as questions about whether humor has or should have limits, or if humor is the exclusive property of the political left.


The second day of the Seminar began with the closing conference, presented by Dr. Juanjo Caballero, which had the participation of Carlos Alonso, lawyer and General Director of the consulting agency La Fábrica de los Discursos. Alonso talked about the figure and the role of the political speech editors. The last session of speeches and debate, framed under the scope “Languages of politics”, was presented by Professor Susana Gil, and featured the interventions of Professor Eva Martínez, who defined the role of humor in political speeches, Professor Julio Hardisson, who spoke of the discourse of the new right, and Dr. Joan Burguera, who analysed the election night speeches of defeated politicians. The Seminar concluded with a debate, presented and moderated by Jaume Aguilar, whose participants were the journalists Sílvia Cóppulo, Marta Lasalas and Daniel G. Sastre.


As a clousure, the Comunication vice rector of the University of Barcelona, Mr. Francisco Esteban, dedicate a few words to the attendees.

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