 Management
of the university’s corporative image.
 Regulation,
protection, promotion, commercialization and management of
the UB trademark.
 Application
of the UB trademark in licensing agreements.
 Promotion
and creation of collaboration agreements between the university
and the mass media, advertising channels and agencies (the
Media plan).
 Campaigning
and institutional activities.
 Management
of communication campaigns with internal and external media.
 Assistance
in special projects: definition and campaigns.
 Creation
of UB corporate materials and products.
 Management
of the Dissemination plan.
 Management
of advertising published in the UB magazine The University
and in other internal media.
 Publicising
of university-society-company agreements.
 Delivery
of Som UB global presentations.
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