Solé Moro, Maria Lluisa
Degree holders and applicants with at least three years' experience in sales management and marketing who have a professional interest in broadening their knowledge in this field.
The people without university degree will have a university extension diploma.
Students who are not university graduates may be admitted on these courses. These students will be eligible for a university extension course certificate.Information regarding the entry requirements in this case can be obtained from the course coordinators.
- To learn the marketing and sales techniques required to meet the needs of clients and customers.
- To face the challenges of a changing market.
- To exchange knowledge with sales professionals from other sectors (mass consumption, services, industry).
- To be familiar with the tools available for creating a business action plan and a marketing plan.