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MARKETING, SALES AND SERVICE MANAGEMENT AT A PHARMACY OUTLET (2023-2024)

General information

Qualification awarded: Diploma d'Especialització (Degree Universitat Barcelona)
Management:
  • Allué Creus, Josep
Number of credits: 30,00
Length of course (in academic years): 1
Mode of delivery (face-to-face/ blended/ distance): Distance
Centre responsible : Institute for LifeLong Learning IL3-UB
In-company placement(s): No
Enrolment fee:
  • 2.030,00 €
  • An increase of 10% is applied to the price, up to a maximum of € 70, as administration fee
Classes begin: 11/9/2023

This postgraduate course forms part of the master's degree or postgraduate degree
INTEGRAL MANAGEMENT OF THE PHARMACY OUTLET (2022-2024)

Objectives and admission

Learning objectives:
- To apply pharmaceutical marketing strategies to the pharmacy outlet.
-To define and manage a portfolio of services, complementary to those defined as pharmaceutical care, to boost the image of the outlet as a space of health care.
- To be able to advise correctly on products according to type.
- To learn about the benefits that technological tools can bring to communication and sales processes.

Recommended applicant profiles and admission requirements:
- Pharmacy graduates currently working or wishing to work in a pharmacy outlet.
- University graduates with the skills to perform management, consulting or advisory functions for pharmacies.

Admission for applicants not holding a degree qualification:
The course is also open to students with no prior university education, who will acquire the same knowledge and skills and receive a specific qualification for their learner group. Information on the access requirements and other conditions can be obtained from the course directors.

Further information

FACULTY OR SCHOOL WHERE THE COURSE IS TAUGHT

Name of individual or institution: Institut de Formació Contínua - UB
Address: C/ Ciutat de Granada, 131 08018 Barcelona Espanya
Email address: info@il3.ub.edu
Webpage: http://www.il3.ub.edu
Telephone: 93 403 96 96
Fax: 93 403 96 97
Observations: Online.


FOR FURTHER ENQUIRIES

Name of individual or institution: Instituto Forymat
Address: C/ Quintana, 29 28008 Madrid Espanya
Email address: info@forymat.com
Webpage: http://www.il3.ub.edu/es/master/master-gestion-integral-oficina-farmacia.html
Telephone: 917 94 61 26

Observations: Monday to Friday, from 9 a.m. to 7 p.m.

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