3rd International 
Social Media Marketing
Congress UB

Online congress
Faculty of Economics and Business
University of Barcelona

Barcelona, October 19 2022

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Presentation

3rd International Congress in Social Media Marketing is an online congress organized by University of Barcelona University Faculty of Economics and Business (Spain) & Fundació Bosch Gimpera.

The aim of the 3rd International Congress in Social Media Marketing is to develop a space for reflection to provide ideas, methodologies and techniques that facilitate Social Media Marketing decision making in an increasingly competitive market and in an environment with a high degree of uncertainty that demands faster actions by companies. It aims to be a meeting between researchers with the aim of developing debate on issues related to the improvement of Social Media Marketing management in the company, University-Business collaboration and teaching innovation in digital marketing and business.

The virtual paper presentations will be in the 2.0 Presentation Room created for this purpose on this website and which will soon be operational.

Call for Abstracts

The call for abstracts is opened so that they can send their proposals related to Social Media & Digital Marketing in any of the following areas:

E-commerce · Social Media Marketing · Digital Marketing · Social Media Branding · Social Advertising · Social Marketing · Social Media Campaign · Social Media Management · Social Media Strategy · Sales promotions · Advertising · Corporate social responsibility · Digital Communication · Design, Visual Identity and Branding · Business Management · Digital Innovation and Transformation

Registration

Dates and inscriptions
Deadline for sending the abstract: 1/10/2022. Notification of acceptance: 5/10/2022.
Registration deadline: 10/10/2022. Amount: €20
                *The amount of the registration included the cover the cost derived from the publications.
The registration of the participants will be made by sending the following form to the email address:
mt.branding.digital@ub.edu

Registration payment
Payment will be made by transfer to:
Name: Bosch i Gimpera Foundation - UB, VAT number: ESG08906653.
Bank data:
- Bank name: Banco Bilbao Vizcaya Argentaria
- Bank code / SWIFT: BBVAESMMXXX
- IBAN code: ES42 0182 6035 4302 0160 2137
In the transfer, indicate the name of your Organization, reference "Project 311794" and the name of the participant.

To complete your registration remember to send proof of payment to the following email: mt.branding.digital@ub.edu indicating in the subject "Payment Project 311794".

Submissions

Marketing Congress UB, the theme for this issue will focus on:

E-commerce · Social Media Marketing · Digital Marketing · Social Media Branding · Social Advertising · Social Marketing · Social Media Campaign · Social Media Management · Social Media Strategy · Sales promotions · Advertising · Corporate social responsibility · Digital Communication · Design, Visual Identity and Branding · Business Management · Digital Innovation and Transformation


Should be sent by email to: mt.branding.digital@ub.edu, following the author's guide that can be downloaded here.
SurnameAuthor1_SurnameAuthor2_SurnameAuthor3.docx.
For example: Arroyo_Gil_Sánchez.docx


Keep in mind that the next schedule to participate:
Deadline for sending the abstract: 1/10/2022.
Notification of acceptance: 5/10/2022.
Registration deadline: 10/10/2022. 

Organization

Presidents
Dra Mel Solé / Dr Jordi Campo

Organization team
Dra Ana Lauroba · Dra Ana Argila · Dr Xavier Arroyo · Dr Emilio Vizuete · Dra Michele Girotto · Dr Jordi Aymerich · Dr Jaume Gil · Dr Xavier Llopart · Dra Pilar Aparicio

Scientific committee
Dra Ana Argila · Dr Xavier Arroyo · Dr Emilio Vizuete · Dra Michele Girotto · Dr Jordi Aymerich · Dr Jaume Gil · Dr Jordi Campo · Dra Ana Mª Gil · Dra Sefa Boria · Dra Pilar Aparicio · Dr Jordi Marti · Dra Belen Derqui · Dra Marta Tena · Dra Irene Esteban · Dr Javier Sánchez

Email: mt.branding.digital@ub.edu * Teléfono: +34 659 492 925

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