University of Barcelona

Innovation in Design for the Tourism Sector (currently being phased out)


Students painting - Master

The master's degree in Innovation in Design for the Tourism Sector provides multidisciplinary research-oriented training, which grants access to doctoral studies. Its emphasis is design research directed to the social and economic activity of tourism, in order to inspire and initiate design-based policies, strategies and innovation for the sector.
In this context, research combines experimentation, investigation and the presentation of proposals based on design practice and thinking. To ensure opportunities for the application and transference of the results of this research, an objective of the programme is to professionalize tourism research and create a profile within the tourism industry of a researcher deemed necessary due to the benefits he or she can provide.

The professional profile being fostered through the master's programme is that of a specialist in design management who can devise, propose and develop innovative products, systems and services. This role would entail analysing tourism to detect problems, offering solutions and proposing possible scenarios for strategic improvement.

Graduates of the master's degree (designers, researchers and consultants) will have the professional knowledge and capacity for critical analysis and creative thinking to resolve situations through experimentation and creative synthesis.

Outstanding features of the master's programme:

  • The opportunity to work on real issues proposed by businesses and tourist offices.

  • An integrated approach to current design thinking applied to the tourism sector.

  • Development of research skills.

  • A single year of study devoted to the preparation of a master's thesis, focused on innovation in the tourism sector through design.

  • The opportunity to visit at least two Spanish cities: Santa Cruz de Tenerife or Las Palmas in the Canary Islands, and Barcelona or Bilbao.

Basic information

Main universityUniversitat La Laguna
  • Universitat Barcelona
  • Universitat La Laguna
  • Universitat Las Palmas de Gran Canaria
  • Universitat País Basc
Mode of deliveryPresencial
Bridging coursesYes
Faculty or schoolFaculty of Fine Arts
Number of places available20
Language(s) of instructionSpanish 70%, English 30%
Approximate price per credit27.67 euros per credit (82 euros for students who are not EU nationals and do not currently reside in Spain). Fees for the academic year 2021-2022
Main university information Master's degree course homepage