UB Research Study Highlights Impact of Advanced Servitization and Distribution Channels on Sales Performance
03/10/2024A recent study has shed light on how advanced servitization influences the sales performance of manufacturing companies in international markets. The…
UB Business School successfully hosts the XVI edition of the Summer School on Management and Creativity in an Innovation Society
26/07/2024The UB Business School recently concluded its highly successful XVI edition of the Summer School on Management and Creativity in an…